Forma
Holmegaard
Forma
Forma is a Holmegaard series of eye-catching and sculptural structures in solid glass. Their simple and stringent appearance bears strong references to Bauhaus - the functionalist rebellion against the excessively decorated, where all 'excessive' details gave way to cubes, cylinders and clean lines. This is the heritage that the Forma series continues to work with – but with its own personal touch.
The design duo Séché Studio, comprising Linnea Blæhr and Laura Bilde, designed the Forma series for Holmegaard. It includes vases, bowls and drinking glasses with a significant weight, tactile structure and high decorative value, both when in use and on display. The Forma series not only attracts attention, it retains it. There is something about the solid glass and the geometric shapes that spark reflection and act as a brain-teaser.
Forma was nominated for Design of the Year in the Design Awards 2021. This was partly due to the negative space created around the structure, which makes it difficult to decode the mould. Because that’s what really makes it interesting and sculptural to look at. The distinctive geographic shapes all have the same graphic strength and size, and cut into one another. And the strong design language works with the negative space around the structure, and thereby plays with how the brain reads the fusion of the shapes.
One of the other exciting things about Forma is that every single object balances art with decorative art, whether it’s the vase, bowls or glasses. You can easily display the objects as they are – naked and sculptural. But there is also beauty in adding to the shapes, such as adding flowers to the vase, filling the bowls with fruit or enjoying a drink from the glasses. No matter how you use them, they’re a beautiful and wild statement that goes with both the minimalist and the more expressive interior design.
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LAURA BILDE
Laura Bilde is a Danish designer based in Copenhagen, where she set up her own studio in 2018. She often works in the crossfield between functional and sculptural focus and won the award as the designer of the year at the Danish Design Awards 2016.
Her designs are known for their use of contrasts between materials and texture, and their distinctly minimalist appearance. She experiments with materials and shapes with a conceptual approach, while combining tactility, sensuality and attraction.
This aim to create iconic and functional – often multi-functional – designs is evident in the Forma series, where Laura Bilde and Linnea Blæhr, the design duo Séché Studio, have added a significant weight and tactile structure to vases, bowls and drinking glasses, giving them a highly decorative value both when in use and when on display.
The Forma series was nominated for Design of the Year in the Design Awards 2021. And with Forma, Laura Bilde demonstrates her ability to design clean, sharp and geometric shapes that holds the gaze and allows room for reflection.
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We preserve and develop Danish design icons so that both present and future products can be part of the brands that have helped create our Danish design culture.
We preserve and develop Danish design icons so that both present and future products can be part of the brands that have helped create our Danish design culture.